Option Care is a spinoff of Walgreens home infusion services. Option Care needed to establish their own brand identity, as well as fundamentally change their antiquated business processes with digital transformation. We developed their brand positioning, brand architecture, and redesigned their product brand marks. We also began working on a digital platform to re-engineer their workflow and improve their ability to manage patients. This platform would provide doctors and nurses with patient information during the treatment journey resulting in better health outcomes.